Facebook writers expect homogeneity from their audience. All readers read the same observation, and insights in the same way, regardless of who they are, what they know, what they need to know or even what they seek. Facebook writers do not select, shape or color moments and thoughts for particular readers. They trade the pleasure of imagining the absent reader for the imagined adoring gaze of selves. And they expect their friends to “like” their posts, pictures etc. immediately, and to shower them publicly with praise.

From “The Facebook Mirror” 

Via Inside Higher Ed

Notes

  1. silentpassage reblogged this from modernandmaterialthings
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  4. tanacetum-vulgare said: well surely they do… negatively anyways. i shape my facebook writing in defense certain readers. but otherwise, often forget everyone can see things and go ahead speak to individuals as i would in person. this seems rather exaggerated/melodramatic.
  5. loscerezos said: mm, yes. exactly what the jonathan franzen article I posted is about.
  6. modernandmaterialthings posted this